Vila Viniteca

One of the most prestigious distributors of wines and gourmet products in Europe, founded in 1932 in Barcelona. It combines tradition and innovation, offering an exclusive catalog.

Role:

Senior Graphic Designer

Con:

Vila Viniteca

Prestige down to the last detail

Brief

Vila Viniteca has diverse communication needs that span both digital and offline. From the design of annual catalogs and signage for events and physical spaces, to promotional signage, newsletters and visual content for social networks, each piece must reflect the premium identity of the brand. These demands are met by the design team, ensuring visual consistency and effectiveness across all channels.

Challenge

The main challenge lies in maintaining the coherence and visual excellence of a brand that symbolizes prestige and tradition in the wine sector. Each piece must reflect the exclusive and sophisticated character of the company, demanding a high level of detail and precision. The visual and narrative richness of these pieces not only represents the brand's values, but also connects emotionally with a demanding public that values authenticity and quality in every interaction.

Solution

Vila Viniteca's communication needs were solved with a comprehensive approach that respected its premium identity. Innovative solutions were proposed for catalogs, signage and digital content, always maintaining visual coherence. The changes included fresh proposals for social networks and newsletters, improving interaction and maintaining the high level of detail and quality that characterizes the brand.

Vila Viniteca not only sells wines, it creates experiences. Since 1932, it has been a pioneer in the art of selecting, distributing and celebrating the best of wine, with a vision that unites tradition with innovation.

Its vision goes beyond offering exclusive products. In every part of the brand we seek to convey the same precision, detail and sophistication that characterizes our wines. Whether in our communications, our store, our events or whoever answers the phone. Because at Vila Viniteca, every detail counts, and every detail has a story.

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Vila Viniteca manifest

Transforming offline creative into the digital world

vila viniteca great white wines
vila viniteca great white wines
vila viniteca great white wines
vila viniteca great white wines
vila viniteca great white wines

Layout of the Vila Viniteca 2023 Catalog cover by Miquel Barceló

vila viniteca mockup
vila viniteca mockup
vila viniteca mockup
vila viniteca mockup

The pleasure of offline

vila viniteca catalog
vila viniteca great white wines
vila viniteca catalog 2023
vila viniteca catalog 2023

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